Advertising & Marketing

It's the end of an era: New York City removed its last public payphone on Monday. The city began removing street payphones in 2015, replacing them with kiosks that offer free phone calls, Wi-Fi, and device charging. The boxy enclosures were once an iconic symbol across the city, but the rise of cellphones made the booths obsolete. Continue Reading →

I’m thrilled to announce the public beta launch of Metacademy: a free-to-use, risk-free, hands-on website that will teach you about blockchain, cryptocurrency, NFTs, smart contracts, Web3, and other associated technologies. You’ll learn about the world of Web3, decentralized finance (DeFi), the correct way to set up a crypto wallet, how to mint your own NFTs, and how to buy and sell them. Continue Reading →

The Competition and Transparency in Digital Advertising Act was introduced Thursday by a group of key senators on the Judiciary subcommittee on antitrust: the ranking member and chair, Sens. Mike Lee, R-Utah, and Amy Klobuchar, D-Minn., as well as Sens. Ted Cruz, R-Texas, and Richard Blumenthal, D-Conn. If passed, the bipartisan bill would force Google to break up its ad business. Continue Reading →

Those of you who track the crypto market know that, over the past several months, it has generally been tracking the stock market. There was a huge issue with $UST a week ago and, since then, a class of cryptocurrency known as stablecoins has been on everyone's radar. Continue Reading →

Earlier this morning, Elon tweeted a reply about his upcoming purchase of Twitter to @Teslarati: "20% fake/spam accounts, while 4 times what Twitter claims, could be *much* higher. My offer was based on Twitter's SEC filings being accurate.Yesterday, Twitter's CEO publicly refused to show proof of <5%. This deal cannot move forward until he does." Continue Reading →

As you know, there are only three business models: I pay, you pay, or someone else pays. While everyone says they hate commercials, ad-supported business models simply refuse to die. Why? "Free" (aka "someone else pays") is very compelling for both consumers and shareholders. So compelling, in fact, that our friends at Netflix are looking to introduce their lower-priced ad-supported tier by the end of the year. Continue Reading →

According to the WSJ, a Saudi prince, Larry Ellison, and a bitcoin exchange are among a group of 19 investors who have committed more than $7 billion to back Elon Musk's bid for Twitter. Continue Reading →

Elon Musk has an option to purchase Twitter for $44 billion. For argument's sake, let's say Twitter has 300 million monthly active users (MAU). If so, he is paying approximately $147 per MAU. Telegram, on the other hand, has approximately 550 million MAUs. Using the same math, Telegram should be worth approximately $80 billion, but Twitter and Telegram are apples and oranges. Twitter is a publicly traded company with a traditional corporate form. Telegram is something completely different. Continue Reading →

Elon Musk's desire to buy Twitter has dominated tech headlines for weeks. The deal at first seemed impossible (or at least improbable), but now it’s official: Twitter has accepted Musk’s offer of $44 billion to buy the company. Continue Reading →

Netflix says that roughly 100 million households use a shared password. For years it encouraged the practice because the network effect (more people watching Netflix) had a positive impact on subscriber acquisition. That was then. Now, Netflix is facing headwinds. It is losing subscribers and share prices are heading in the wrong direction. So, among other things, Netflix is going to try to increase revenue by cracking down on password sharing. Will it work? And, how will it work? Let’s explore. Continue Reading →