Advertising & Marketing

Sorry to burst your high-flying dreams, but Funny or Die is behind HUVr, the mysterious tech company claiming to have invented the first hoverboard. The truth behind this massive viral campaign came out after a costume designer who worked on the shoot posted the experience on her online resume, which has now been removed. The Continue Reading →

Overstock.com has surpassed $1 million in sales generated from Bitcoin transactions. The retailer partnered with Coinbase on January 9 to let consumers purchase items with the digital currency, meaning the milestone was achieved in less than two months. As you can see in the charts above shared by Coinbase, more than 4,000 customers made purchases Continue Reading →

Dish has agreed to restrict the ability of its Hopper DVR to automatically skip over ads when Dish customers watch ABC shows, according to a report by the Wall Street Journal. The agreement comes as part of a larger retransmission deal that will continue to give Dish the ability to carry broadcast and cable networks Continue Reading →

Microsoft is planning to use pop-up warnings to entice Windows XP users to upgrade. The software maker is ending support of XP on April 8th, and will start distributing notices next week to machines running the 12-year-old operating system. Pop-up warnings will appear on March 8th following the monthly patch cycle of Windows Update, and Continue Reading →

Reddit on Friday announced plans to donate 10 percent of its advertising revenue receipts in 2014 to 10 non-profits chosen by its own community. The company says no ad revenue will go excluded: everything from a $5 sponsored headline to a large ad campaign will be added together before one tenth is donated. Reddit will Continue Reading →

If you ask the professionals, the best restaurants in America are fancy-pants establishments like Alinea in Chicago, the French Laundry in Napa Valley, and Le Bernardin in New York, where a meal will set you back hundreds of dollars per person. But if you ask the foodies on the customer-reviews site Yelp.com, you’ll get a Continue Reading →

With the runaway success of Candy Crush Saga, it’s perfectly natural to wonder just how many people are dropping coin in freemium mobile games. One firm’s answer, however, might surprise you. A very small number — 0.15 percent, to be exact — of total mobile payers contribute half of monthly in-game revenue, according to in-app Continue Reading →

Talking about yourself is hard. Doing it in 160 characters or less is even harder. That’s probably why so many of us end up stressed about crafting the perfect professional bio for Twitter – or LinkedIn, Facebook or other social networks. It has to set you apart, but still reflect approachability. Make you look accomplished, Continue Reading →

Google on Wednesday announced deeper integration between AdWords and Google Analytics for Mobile Apps. In short, you can now link your AdWords and Google Analytics accounts and enable auto-tagging. By doing so, you can start receiving a new set of automatic detailed reports on things like day parts, destination URLs, and keyword positions. Google hopes Continue Reading →

CBS is one of a number of broadcasters enraged that Internet TV startup Aereo is still in business. At one point, the company said that it would discontinue its over-the-air broadcasts if Aereo was permitted to keep operating. Aereo, as many will recall, allows users to stream TV to their computers and mobile devices for Continue Reading →