The largest trade show in North America, CES® (formerly the Consumer Electronics Show) starts this week in Las Vegas. The numbers are staggering. There are roughly 4,000 exhibitors hawking their wares to approximately 180,000 people. I've been attending the show since 1996, and I can tell you from personal experience, it is one of the most exciting weeks of the year. Here's what I expect to see.
At the last ShellyPalmer Innovation Series Breakfast at CES, I had a Socratic discussion about the influence of the big technology platforms and other emerging technologies on our lives and the need for responsible innovation with David Sapin, US Risk & Regulatory Leader, PwC. Then the Facebook/Cambridge Analytica news broke. Since then, our thinking has evolved.
It was just after 9:30 Friday night when a vociferous klaxon and a yellow tire emoji alerted us that our right front tire had experienced a sudden loss of pressure. My Q7 was handling fine, so instead of pulling over, we decided to check the tire pressure at the next gas station (approximately 40 miles away). As I started to fill the tire, an unmistakable hiss sent shivers down my spine.
Apple is the most valuable tech company in the world. So when its CEO lambasts other tech companies for "weaponizing [user data] against us with military efficiency," people are going to take him seriously. After all, Tim Cook is the de facto leader of the tech world. While he didn't name names, his vilification was clearly aimed at his corporate peers (which ordinarily would be good clean fun), except as presented, his accusations sounded like self-serving corporate posturing. Of course, there is another possibility ... Tim may have just been speaking metaphorically.
For about 200,000 years, modern humans have relied on our eyes and ears to separate truth from lies and fact from fiction. Even if we ignore the rise of fake news (and how difficult it is to do anything about it), technology (like deep learning) is on the verge of making it impossible to know if what you are seeing and hearing is real or fake.