Media & Entertainment

Posts I've written about Media & Entertainment. Subscribe to my newsletter to make sure you don't miss anything.

SWOT Analysis

SWOT
SWOT analysis (strengths, weaknesses, opportunities, threats) may be the most famous strategic planning technique. What I love about SWOT is its flexibility and adaptability. This framework is a great way to aggregate the information you need to continuously improve and adapt your areas of focus. If you’re in business, you’ve probably been in many SWOT sessions. But have you run them? If not, here’s how. If you’re an expert in the SWOT process, here’s the variation I use as a prerequisite to creating a brand playbook. Continue Reading →

What Will Gen Z Collect?

From a collective media experience point of view, Millennials and Gen Zers don't have any physical things to collect. There are no more magazines, comic books, baseball cards, video game cartridges, LPs, CDs, videotapes, etc. There are only screenshots and files. Continue Reading →
TikTok
Learning from her friends that TikTok view counts were all zeros, and thinking that this was a signal that TikTok was about to be banned, my friend's 12-year-old daughter ran up to her mom and excitedly said, "OMG! Will things go back to normal now?" Continue Reading →
Seems like Big G is sad that TikTok has surpassed YouTube on some important viewing metrics, so… YouTube is going to start testing a new feature on mobile that will allow users to record 15-second long multi-segment videos. Continue Reading →

When Social Media Works

If you haven't seen this TikTok video made by Mary Jo Laupp, you should take a moment to view it. It went viral the other day, and it is being credited with starting a "No Show" Protest that has had a powerful impact on politics this past week. Continue Reading →

Regulating Twitter

Twitter Bird in Cage
Imagine a universe where Twitter is fully regulated, an alternative Twitterverse. This is not a place that will ever exist, but sometimes it's helpful to simplify complex issues to help think them through. What would your perfect Twitterverse be like? What rules and regulations would have to exist? Would the world be a better place if your imaginary Twitterverse existed, or would it just present us with a different set of complex issues? Continue Reading →

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