Media & Entertainment

Bill Gates – CES 2008 – Comcast – Warner Bros. – Blu-ray – LG – SonyBMG – Napster – MediaBytes 01.07.2008

By

BILL GATES opened CES with a clear statement of purpose, declaring that “All media will be software driven.” Gates handed the stage over to Microsoft president of Entertainment & Devices Robbie Bach to describe the company’s digital media initiatives. Bach announced that Xbox Live will gain content from MGM, Showtime, The Disney Channel and ABC. […]

NFL Network – Apple – Deloitte – Sony – Verizon – MediaBytes 12.27.2007

By

THE NFL will allow NBC and CBS to simulcast Saturday night’s Patriots/Giants game. This will be the first tri-network simulcast since Super Bowl I. NBC and CBS will carry the NFL Network feed of the game, featuring announcers Bryant Gumbel and Cris Collinsworth. NFL Commissioner Roger Goodell said “We have taken this extraordinary step because […]

Viacom – Microsoft – Hulu – Nielsen – Invidi – P&G – MediaBytes 12.20.2007

By

VIACOM and MICROSOFT have signed an extensive multi-platform partnership. Viacom content will be distributed on Xbox Live and MSN with the two companies splitting revenue. Microsoft will sell and serve display advertising for Viacom sites and purchase advertising on Viacom’s TV and web properties. Lastly, Viacom will produce casual games for MSN and Windows and […]