Media & Entertainment

MediaBytes 08.30.2007

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NEWS CORP. and NBCU have released more details about their upcoming joint venture into the online video business. The new company will be called “Hulu.” CEO Jason Kilar posted a message on the newly-launched Hulu.com, saying that the site will begin a “private beta” phase in October. The site includes artwork from several top shows […]

MediaBytes 08.27.2007

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THE MAJOR NETWORKS are embracing online video more than ever to help launch their new fall lineups. NBC is out in front with the most aggressive move: offering full downloads of season premieres via Amazon.com and the iTunes Store. The episodes will also be available through VOD on almost 30 cable and satellite systems, and […]

MediaBytes 08.24.2007

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CABLELABS has approved a new technical standard for IP video, in conjunction with major movie studios and consumer-electronics makers. It brings together Paramount, Sony Pictures, Walt Disney, Warner Brothers, Hitachi, Intel, Panasonic, and Toshiba. The specification will allow set-top boxes and other devices to transfer cable signals throughout home networks, and should spur growth of […]

MediaBytes 08.23.2007

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FACEBOOK is working on a new, targeted advertising system. Using the system, advertisers will be able to target users based on favorite activities, musical preferences, and other personal information revealed in a user profile. The new ads will appear in a user’s “news feed,” which keeps them up-to-date on the activity of their Facebook friends […]

MediaBytes 08.21.2007

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ADOBE will add support for the H.264 standard to its Flash video player. An announcement is expected today, with a beta version of the upgraded software available for download immediately. Flash is installed on 98% of computers, and is favored by YouTube and other video-sharing sites. The move should help boost the quality of Internet […]