Proponents of the technology tout its convenience and the idea that you never have to remember your wallet or a password, ever again. While they are technically correct, chipping people invokes a train of thought that quickly descends to the darkest of places.
According to Gartner, 2017 is the year CMOs (chief marketing officers) will buy more tech than CIOs (chief information officers). This is truly unfortunate. CMOs should never buy tech, ever!
Jawbone just went belly up. Fitbit is on life support. The Quantified Self movement is busy measuring the last days of the fitness tracker fad; its 10,000 steps of fame are up.
Back, by popular demand, a reprise of my 8 Hottest Tech Trends of 1776. Enjoy!
I was going to write about a specific threat to brand marketing this week. But, considering the recent vicious attacks in London, I want to revisit a thesis about a specific threat from brand marketing.