Why should I choose a ShellyPalmer CES Tour?

Since 1996, thousands of c-suite executives, marketers, media buyers, brand managers, policy makers, and engineers maximized their time at the show by taking one of our tours, or participating in one of our breakfasts, cocktail parties or dinners. Re/code dubbed Shelly Palmer “the King of CES Tour Guides.”

Who is Shelly Palmer?

Shelly Palmer is CEO at The Palmer Group, a technology focused strategic advisory practice. He is a trusted strategic advisor to the C-Suite of leading digital media, content, broadcasting and technology firms and a key driver of market, technology and strategic direction, as well as acquisition strategies, for his clients. You may also know him as Fox 5 New York’s on-air tech expert, his commentary on CNN and CNBC or from his books. You can read his full bio here.

Who leads ShellyPalmer tours?

Our Tech Briefings and Floor Tours are led by an exceptional group of senior industry advisors. We believe that the ShellyPalmer tour guides are best in the business. Please click here to meet the Shelly Palmer CES Tour Guide Team.

Who plans the ShellyPalmer CES Tours?

ShellyPalmer tours at CES are created by The Palmer Group with support from our team of subject matter experts and technology analysts.

How do you choose products and services for inclusion in a ShellyPalmer CES Tour?

We choose products and services based on relevance, engineering, design, function, value, price, potential popularity, potential to augment, enhance or change consumer behavior, usefulness and market leadership. We are not compensated for featuring any exhibit or product on our tours. Products and services must meet our stated criteria for inclusion.

How can I get my product or service included in a ShellyPalmer CES Tour?

If you are interested in having your exhibit featured in one of our 2019 Tech Briefing and Floor Tours or having your products or services included in our 2019 CE Trend report, please click here.

If your products or services are selected, a representative from our CES Team will contact you. There is no cost for this service. If your information has a PR embargo or requires an NDA, please email your requirements to: info@shellypalmer.com

Please note: Submitting your information does not in any way obligate us to include your exhibit in any of our CES material or tours.

Our Opinion, That’s a Fact!

All opinions expressed on our tours are solely those of our tour guides and do not necessarily reflect the opinions of The Palmer Group, and may have been previously disseminated by Shelly Palmer on television, radio, internet or another medium. Our opinions are based upon information we consider reliable, but neither The Palmer Group nor its affiliates and/or subsidiaries warrant its completeness or accuracy, and it should not be relied upon as such. Shelly Palmer, our tour guides and/or subsidiaries or affiliates are not under any obligation to update or correct any information provided. Shelly Palmer’s statements and opinions and those of our tour guides are subject to change without notice. No part of our compensation is related to the specific opinions expressed.

How long has the ShellyPalmer team been doing tours?

ShellyPalmer has been curating floor tours and Executive Experiences at the CES (the Consumer Electronics Show) since 1996.

Each year thousands of global c-suite executives, marketers, media buyers, brand managers, policy makers, government officials, technologists and thought leaders maximized their time at the show by taking one of our tours, or participating in one of our breakfasts, cocktail parties or dinners.

We offer deep-knowledge subject matter expertise and strategic counsel to brands, media, advertising, entertainment and technology companies with a special emphasis on digital media, social media and empowered consumers.

Why should I take a tour at CES?

CES is big and crowded. There is an overwhelming amount of information to sort through and an exceptionally large geographic footprint. We help our clients make CES smaller and more manageable. The ShellyPalmer Tech Briefings & Floor Tours have been created to help you maximize your time at CES.

Who produces the tours?

ShellyPalmer Tech Briefings & Floor Tours are produced exclusively by The Palmer Group and it is solely responsible for its content.

What will I experience on the tour?

Our Senior Advisors lead our clients on a ~1 ½- walking tour of the either Tech East or Tech West. There are four Tech Briefing & Floor Tour Frameworks to choose from or, we can customize a Tech Briefing & Floor Tour to meet your business objectives.

  • Tech East Tours (Las Vegas Convention Center) will showcase innovative technology from today’s top categories (North Hall, Central Hall, and South Hall and LVH)
  • Tech West Tours (Sands) will feature companies and innovations shaping the future.

How long are the Floor Tours?

Single venue tours are ~1 ½ hours.

How do I sign up for a CES Floor Tour?

Tours are available to Palmer Group clients. We would welcome the opportunity to work with you! Please contact cestours@shellypalmer.com or call +1 212-532-3880 or click here.

What Tech Briefings & Floor Tours Do You Offer?

Choose a tour framework or let us customize a tour for your needs:

Business Leaders Tour

Designed for senior marketing, management and technology executives, this 90+ minute walking tour of Tech East features actionable insights focused on doing business in a connected world and turning data into action. The Business Leaders Tours showcase innovations in audio, automotive electronics, gaming, video, wireless devices, wireless services, and digital imaging/photography.

Technology, Media & Entertainment Tour

You will be guided through the best of Tech East curated by a subject matter expert who specializes in digital transformation at the nexus of media, entertainment, marketing and technology. The Technology, Media & Entertainment Tours showcase innovations in audio, automotive electronics, gaming, video, wireless devices, wireless services, and digital imaging/photography.

Technology Officers (CTO, CPO, CIO) Tour

Specifically designed for technology executives, this 90+ minute walking tour features actionable insights focused on product design and turning data into action. A senior TPG product manager/engineer will show you the latest technologies and business models, state-of-the-art software platforms, and help you apply them to your business.

Smart Tech and IoT Tour

You will be guided through the best of Tech West by a ShellyPalmer subject matter expert who specializes in Internet of Things, media, entertainment and marketing. Tech West encompasses revolutions in fitness and health, the Internet of Things, sensors and other high-growth technologies changing the way we live, work and play.

What do the CES Floor Tours Include?

  • Pre-CES Strategy Session
  • Invitation to the Palmer Group Pre-CES Webinar
  • Private curated experiences led by Senior Advisors
  • Wireless Headsets so you won’t miss a word

Who can I contact for more information?

cestours@shellypalmer.com or call +1 212-532-3880 or click here.
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