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AOL – BEBO – Pepsi – MySpace – MediaBytes March 14, 2008

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AOL will pay $850 million to acquire BEBO, the third-ranked social networking site in the US with a worldwide user base of 22 million monthly users. AOL plans to integrate the site with its instant-messaging platform, growing its total audience to 80 million users. Bebo reportedly generated $20 million in revenue and earned $5 million […]

Hulu – YouTube – TiVo – Nielsen – March Madness – MediaBytes March 12, 2008

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HULU is now open for business, offering a wide selection of ad-supported television shows and films. The site appears to have dropped registration requirements, allowing users to quickly and easily begin watching content. Creating an account enables advanced features, such as subscribing to specific shows and creating an online queue of episodes. CEO Jason Kilar […]

Project Canoe – Oprah – Paramount – VooZoo – The WB – MySpace – MediaBytes March 10, 2008

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SHELLY PALMER reveals what really caused Oprah’s online video meltdown. PROJECT CANOE continues to develop as the major cable companies host monthly meetings in New York and Philadelphia. The targeted and interactive advertising initiative is bringing together Comcast, Time Warner Cable, Cablevision, Cox, Charter and Bright house Networks. The companies are expected to fund a […]

Zucker – Next.TV – Ratings – Landmark – Yahoo – MediaBytes January 30, 2008

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JEFF ZUCKER delivered the NATPE keynote yesterday, warning that the television industry is undergoing a “forest fire.” He discussed his decision to reduce pilot season and possibly curtail upfront expenditures as necessary steps toward “making less waste.” Zucker’s goal is to make NBC everywhere – from NBC.com to Hulu and beyond. He said the industry’s […]