FCC

Social Media

Social Media Ad Campaigns that Achieve the Unthinkable: 100% Response Rates

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Originally posted at MediaBizBloggers Most social media advertising is poorly suited to the medium. According to Vindico, nearly all (98%) online video ads were re-purposed from a broadcast original.  The lack of originality is one reason ads and sponsored stories on Facebook realize comparatively low average click through-rates of under 5%, says Spruce Media. One […]

Google Maps

FCC to Fine Google $25K Over Street View Affair

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The Federal Communications Commission this weekend alleged that Google “deliberately impeded and delayed” an FCC investigation into the way the search giant collected data from non-password protected Wi-Fi networks in the United States and abroad for its Street View project.  Read the full story at PC Mag

FCC

ISPs Sign On to FCC’s New Cybercrime Code of Conduct

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The FCC’s campaign to secure the internet gained new momentum last week, when a group of major ISPs signed on to a new code of conduct aimed at mitigating cybercrime. Adopted by the FCC’s Communications, Security, Reliability and Interoperability Council (CSRIC), the new code targets three main security threats: botnets, DNS attacks and internet route […]

LightSquared

An End to the Sprint-LightSquared Deal

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The 15-year, $9 billion dollar deal between Sprint and LightSquared inked in July is officially dead. This comes after a decision last month by the FCC to revoke LightSquared’s waiver to turn on its nationwide wireless network due to GPS interference. Sprint will return $65 million in prepayments, but has left the door open for future […]

Robocalls

FCC Putting a Stop to Robocalls

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The FCC approved rules that will hopefully put an end to receive unwanted robocalls. Companies will be required to get your written approval before calling you with unwanted offers. Unfortunately, political campaigns and debt collectors are free to call away. Read the full article at PCMag.com