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By definition, summer blockbusters attract blockbuster-sized crowds — especially on opening weekends. By the time the commercials start, the theater is typically SRO. Commercials? Yes, about eight of them taking over ten minutes to get through. Then, after a short promo for the concession stand and a Cingular commercial altruistically dressed as a “please turn Continue Reading →

ABC and ESPN have both signed a deal with Cox, which will offer hit shows on demand, but prevent users from skipping ads.  Top shows, including “Grey’s Anatomy,” will be available 12 hours after initial broadcast.  The deal includes a test of technology that will target ads to specific Zip codes and commercials that are Continue Reading →

CBS will use MICROSOFT‘s new Silverlight technology to enable user-generated content on the sites of CBS-owned stations. The sites will mix station-owned content with UGC. Launch is expected for later this year. US NEWSPAPER circulation fell 2.1% between October and March. The New York Times was down 1.9%. However, The WSJ was up 0.6%, and Continue Reading →

I am about to do the most technical article I have ever written for general public consumption and I promise not to use one technical word. All you need to know is that everything I am about to discuss can be done by an average 14 year old with a computer and a broadband connection. Continue Reading →

I am very pleased to announce that I have accepted the position of Chief Marketing Officer for the Gibson Guitar Corp. Gibson is an extraordinary organization with a visionary management team.  I am honored and thrilled that they have asked me to work with them. Media 3.0 will continue without interruption, as will the fine Continue Reading →

Aside from working in the TV industry, I am also a television fan and I use vast amounts of the product. In other words, I watch way too much TV! The year is coming to a close and owing to my ridiculous travel schedule, business and family obligations, I just haven’t had time to consume Continue Reading →

November 8, 2006 — It’s about 1:30am on the East Coast. Election coverage is winding down. The Democrats took control of the House and everyone is still waiting to see what will happen with the Senate. Of course today’s really big news is that Verizon will be offering YouTube content on its Vcast and FIOS Continue Reading →

THERE WAS AN INTERESTING NEWS item this week in the Wall Street Journal that quoted a sharply worded letter from Target President Gregg Steinhafel, who said that the chain had become aware that “some movie studios have made new-release movies available to download service providers at lower cost” than DVDs, allowing the downloaded movies to Continue Reading →

I love Radio Shack.  I’ve been shopping there since I was a kid.  They have all of the stuff that techno-geeks crave.  Gear, toys, things you can build circuits with .–everything for the wirehead in all of us. That’s the good news.  Unfortunately, Radio Shack (like all retailers) has to compete for your hard-earned dollars Continue Reading →

ACCORDING TO A LAWSUIT FILED by the record labels, XM Satellite Radio’s XM + MP3 service is causing “Massive Wholesale Infringement.”  Ooo… that sounds bad!  The suit, filed May 16, 2006, alleges that the service is an improperly licensed “download service.”  Ouch! Having come from the music business, I get a little insulted when businesspeople Continue Reading →