If you are having trouble viewing our video player, check out MediaBytes on YouTube. Yesterday almost 40% of television stations in the United States made the switch from analog to digital signal. Despite a delay from the government, the transition went off without a hitch. Most major broadcasters are still set to cut their Continue Reading →
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If you are having trouble viewing our video player, check out MediaBytes on YouTube. Watch Shelly’s commentary on CHARTER COMMUNICATIONS (NASD: CHTR) decision to drop plans to track users viewing habits. NOKIA (NYSE: NOK) will purchase mobile software company SYMBIAN for $411 million. After acquiring the Symbian, whose software runs two-thirds of the world’s Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. MICROSOFT is expected to announce whether it will pursue a hostile takeover, complete a negotiated deal or walkway from acquiring YAHOO sometime today . Microsoft CEO Steve Ballmer was ambiguously quoted Thursday, saying “With the right circumstances it’ll happen. Without Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. MICROSOFT was not impressed with YAHOO’s earnings call yesterday. A source close to Microsoft is quoted as saying, “Isn’t this the same earnings and growth that got them to $19 per share in January?” Jerry Yang’s position, and I quote: Continue Reading →
CBS has launched the CBS Local Ad Network for owned-and-operated television stations. The network will offer local web sites and bloggers widgets that provide local news, video and advertising. O&O’s will sell all advertising and give widget publishers a cut of the proceeds. Jeff Jarvis reports that stations will sell the ads at around $10 Continue Reading →
KEVIN MARTIN said he is willing to conduct testing of the digital transition in a few markets before taking the switch national next February. The FCC chairman had formerly claimed there was not enough time for testing. However, FCC member Michael Copps has continued to push hard for the tests and appears to have persuaded Continue Reading →
CBS will announce a new experimental mobile advertising venture, which provides customized ads depending on a user’s location. The targeted ads will appear on the mobile versions of CBS News and CBS Sports using GPS technology from Loopt. Users with GPS-capable phones will be asked to opt-in to the service to ease concerns over privacy. Continue Reading →
JAMES MURDOCH will oversee all of NEWS CORP.‘s operations in Europe and Asia in a move that will prepare him as an heir to the News. Corp throne. He will gain oversight of the Times of London, the Sun, Sky Italia and more. Murdoch will also move from Chief Executive of BSkyB to Chairman, replacing Continue Reading →
NIELSEN has partnered with DIGIMARC to create a service that both watermarks and fingerprints digital content, allowing it to be tracked across the web. Fingerprinting will be done by matching the audio track of a video to known content in the Nielsen database while watermarking will embed content information (such as when a show first Continue Reading →