If you are having trouble viewing our video player, check out MediaBytes on YouTube. LINKEDIN will launch the LinkedIn Audience Network today. Using LinkedIn’s profile-based targeting technology the LinkedIn Audience Network helps marketers efficiently reach specific audiences of influential and affluent professionals across hundreds of high quality brand-name publishers. ELECTRONIC ARTS (NASD: ERTS) has Continue Reading →
I’m not sure what I expected to find here. I haven’t been to this part of China since the early 90’s. Unlike Shenzhen, which is a brand new city, Beijing has a rich history and it is very, very old. But it doesn’t feel old – every other building is under construction, there are public Continue Reading →
  If you are having trouble viewing our video player, check out MediaBytes on YouTube YAHOO Chairman ROY BOSTOCK sent CARL ICAHN a letter Thursday that said Icahn’s perspective on the botched MICROSOFT deal “reflects a significant misunderstanding of the facts about the Microsoft proposal.” However, Bostock reiterated that Yahoo remained open to a deal Continue Reading →
                   If you are having trouble viewing our video player, check out MediaBytes on YouTube. YAHOO’s stock plunged nearly 15% Monday. Major shareholders are furious with CEO Jerry Yang, whom they believe was bias against selling the company he co-founded in 1995. With majority stockholders angry and Yang still open to a deal with Microsoft, Continue Reading →
                   If you are having trouble viewing our video player, check out MediaBytes on YouTube. MICROSOFT is expected to announce whether it will pursue a hostile takeover, complete a negotiated deal or walkway from acquiring YAHOO sometime today . Microsoft CEO Steve Ballmer was ambiguously quoted Thursday, saying “With the right circumstances it’ll happen. Without Continue Reading →
BILL GATES opened CES with a clear statement of purpose, declaring that “All media will be software driven.” Gates handed the stage over to Microsoft president of Entertainment & Devices Robbie Bach to describe the company’s digital media initiatives. Bach announced that Xbox Live will gain content from MGM, Showtime, The Disney Channel and ABC. Continue Reading →

MediaBytes 10.25.2007

MICROSOFT will purchase 1.6% of FACEBOOK for $240 million, which places a $15 billion valuation on the three-year-old company. Microsoft will begin to sell banner ads for international versions of the site and split the revenue with Facebook. In related news, RIM launched Facebook software for Blackberries. BARRY DILLER told a group of conference attendees Continue Reading →