Mark Zuckerberg
Facebook is under scrutiny for (among other things) allegedly selling political ads to the Russians, allowing people to set up fake accounts, and not properly monitoring the content posted by “fake” profiles. Wait. What? Continue Reading →

The Invasion of Ideas

London Bridge
I was going to write about a specific threat to brand marketing this week. But, considering the recent vicious attacks in London, I want to revisit a thesis about a specific threat from brand marketing. Continue Reading →
Dani Mathers
Dani Mathers looked up and saw a woman who aesthetically offended her. She had a thought … a silent, personal thought. A hackneyed, pop-culture meme came to her: “If I can’t unsee this then you can’t either.” It was so clever! So witty. She lifted her smartphone. It’s a bit catty, but it’s sooo perfect. A quick Snap. It’s funny, right? She was done typing the caption before she finished thinking. Well, mean/funny … but it’s OK. A quick tap. It was over in an instant -- Playboy Playmate Dani Mathers's thought unleashed on an unsuspecting world. Clearly, we now have all the tools we need to use our thoughts to destroy ourselves -- and they are more powerful than you probably imagine. Continue Reading →
Caution You Are In Your Comfort Zone
Here's what's going to happen. You are going to read this post up to the point where you agree with me or you don't. Then, either you will find something else to do or, if I have your attention, you will write a comment or an email that espouses your world view. This sounds great. Except it isn't. Continue Reading →
"Hello." He Lied
I don’t like to discuss religion or politics in polite company. It’s pointless. Both subjects provoke passionate lectures espousing personal worldviews, and minds are seldom, if ever, changed. But … after watching some of the speeches and debates, reading some tweets, and switching between the parade of pundits on CNN, Fox News and MSNBC, I've started to wonder what @tjeff (my hypothetical twitter handle for a reincarnated Thomas Jefferson) would have had to do to find the facts upon which to base his independent thinking. Continue Reading →
Instagram
Instagram recently announced the inevitable – it will transition away from its pure, lovable, chronological feed to an algorithmically calculated feed. There is all kinds of goodness in this simple idea. On the other hand, posts that the algorithm scores as "less interesting to you" (whatever that content may be) will be demoted or ultimately not shown. Free social at scale is an endangered species (this is not news). But with the Instagram transition, it is more endangered than ever. Continue Reading →

Twitter Is in Real Trouble

Why is Twitter in real trouble? In a world that is becoming more and more connected every day, Twitter has done the unthinkable: it has shrunk. What's worse is that Twitter gets more free TV advertising than almost any other product or service which leaves two possibilities: (1) TV advertising does not work. (2) People don’t like the product. I’ll go with number 2. Here's why ... Continue Reading →