The 3rd Party Data Chronicles: They Should Call it a Dun(ce) Number

Dun & Bradstreet

Data is more powerful in the presence of other data. That is a hard, fast, immutable law. But what do you do when you run out of first party data (the data you collect yourself)? Or, what if you simply don't have enough meaningful data to build the model you need for your particular ...

The US Government Almost Bankrupt Yahoo in 2008

Yahoo

For an illuminating glimpse of government power in action, it’s hard to beat the fines the Justice Department threatened to ...

The 3&Dbot is a 3D Printer on Wheels With Endless Possibilities

The 3&Dbot

3D printers are far from a perfect technology at this point, but one of their most glaring issues is that their printing capacity ...

iOS 8 Pays Careful Attention to When Apps Are Tracking You

iOS 8

A few weeks ago, the world went crazy when reports surfaced that Facebook Messenger was snooping on you. Reporters, hackers, and ...

Google’s ‘Service Workers’ Will Let You Access Sites When You’re Offline

Google

Someday soon, users may be able to interact with their favorite websites even when these sites aren’t accessible, thanks to a ...

Google’s Doubleclick Ads Exposed Millions to Malware

Google

Last night, researchers at Malwarebytes noticed strange behavior on sites like Last.fm, The Times of Israel and The Jerusalem ...

Why You Don’t Add the Email Address Until You’re Ready to ‘Send’

The London School of Economics. World-renowned. Prestigious. Giant embarrassment. In late August, the university ...

Why the Chief Marketing Officer Should Lead Human Resources 

Before you stop reading and scoff at the idea, this is a conversation starter around how to jump-start grassroots innovation. I ...

It Pays to Globalize: Why Marketers Must Embrace Localization

Driving demand, engagement and loyalty with customers around the world is more complex than ever. One thing is simple: speaking a ...

Selling Yourself Requires Plot and Narrative

Selling yourself requires both: Strong Plot, and Interesting Narrative. Living in Saratoga Springs, NY, and going to the ...

5 Apps You Need to Get the Job of your Dreams

Working your tail off for years and finally graduating from college is one of the most satisfying feelings ever; you're entering ...