Shelly Palmer Radio Report – January 26, 2011

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Facebook is rolling out a new ad platform that will allow advertisers to turn your status updates into promoted content. If you check-in to a location or like a brand, companies can turn the status into a “sponsored story” ad. Your update will appear in your news feed in addition to the paid ad – and you can’t opt-out. In other news, Verizon Wireless’ COO, Lowell McAdam, confirmed the $30 a month unlimited data plan for iPhone users. The special pricing is merely an incentive for new customers and isn’t expected to last for very long. Verizon announced that it plans to move to tiered data plans similar to those offered by AT&T. And finally, The National Assessment of Educational Progress has released 2009 science scores that reveal most U.S. students are not proficient in the subject. Twelfth-graders performed the worst, with only 21% scoring proficient or better. Perhaps most troubling – less than 2% of students scored at advanced levels.

Author:

Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).