Apple is holding an event on Thursday that’s not related to a new device release and many are speculating what the company has in store. According to a report by arstechnica.com, Apple plans on announcing new software that would make interactive e-book creation as easy as using GarageBand or Keynote. In Walter Issacson’s biography, Steve Jobs considered the textbook industry a format in need of digitizing. Read the full article at arstechnica.com
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
Subscribe to my daily newsletter featuring current events and the top stories in technology, media, and marketing.
Subscribe