While movie studios including Disney, Warner Brothers, Fox and others are trying to implement rental windows, rental companies such as Netflix and Redbox are looking to bypass them. The rental window is a time period between the day the DVDs go on sale and the day the rental companies can rent them out. Netflix has entered into such agreements with several movie studios, but it appears that the company could not negotiate with Disney. As a result, Netflix as well as Redbox have resorted to buying DVDs of Disney’s recent releases from retailers such as Wal-Mart. Read the full story at Forbes.
Netflix And Disney Butt Heads Over The DVD Rental Window
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).