The acquisition of OMGPOP, the maker of Draw Something, was one of Zynga’s boldest moves in the past year and also one of its most criticized ones, as Draw Something’s active user base peaked right around the time Zynga acquired it and has been on a downward spiral since. The OMGPOP acquisition and the subsequent decline in Zynga’s active user numbers is one of the main reasons why the stock is hovering near its all-time low recently. Read the full story at Forbes.
Zynga Is Working On Draw Something Game Show With CBS
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).