The Roku is a hell of a media streamer: its only real competitor is the Apple TV, but it costs half as much. No brainer. And when News Corp and British Sky Broadcasting pony up $45 million to help Roku win the streaming race, the possibilities start to seem limitless. Announcing the investment this morning, Roku explained that it will be using the cash to expand its current organization and push forward with the Roku stick which it plans to launch this fall. The stick, which packs all the features of the small box currently available, will shove straight into the back of your TV. Completely unobtrusive, and potentially brilliant. Read the full story at Gizmodo.
How Roku Could Beat Apple to Finally Cracking TV
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).