According to a report from The Verge, EA has decided to sue social gaming company Zynga over striking similarities to one of its most popular franchises, The Sims, and specifically the “Social” edition. Zynga’s new game “The Ville” was unveiled at an event last month in San Francisco, causing us (and everyone else) to think “copycat.” Clearly, EA agrees. Here’s what Lucy Bradshaw, GM of EA’s Maxis label had to say Friday: “The similarities go well beyond any superficial resemblance. Zynga’s design choices, animations, visual arrangements and character motions and actions have been directly lifted from The Sims Social. The copying was so comprehensive that the two games are, to an uninitiated observer, largely indistinguishable. Scores of media and bloggers commented on the blatant mimicry.” Read the full story at The Next Web.
EA to Zynga: Enough already, The Ville is The Sims and we’re going to sue you
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).