Microsoft looks set to launch ‘holiday stores,’ likely to help it sell the Surface and teach Windows 8

Microsoft Store

Microsoft Store

It appears that Microsoft may be preparing to launch a number of ‘holiday stores’ in major metropolitan areas for the end-of-the-year sales rush. If you are Microsoft, what’s one of the largest challenges that you face, looking forward towards the conclusion of 2012? It’s not proving to people that the Surface is a good-looking device. It does that on its own. However, explaining what’s a Windows 8 and what happened to a user’s Start Button is a whole separate challenge. Microsoft has its own retail stores. Not that many of them, frankly, but enough that they are no longer oddities, and their openings no longer seeming one-offs. Read the full story at The Next Web.

Author:

Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).