
Not that long ago, Google was known for its unwavering commitment to one shining principle: namely, that its homepage would always remain a pristine expanse of white, broken only by a simple search box and a kooky or amusing graphic. We’ve seen some breaches of that rule over the past couple of years, but in most cases they have been simple text links — nothing like the huge pop-up Nexus 7 ad the search company installed recently, or the birthday reminders that are now appearing for Google+ users. Read the full story at GigaOM.