Amazon heads off app fragmentation on Kindle Fire, Android

Kindle Fire HD

Kindle Fire HD

Amazon added a new developer feature called “device targeting” on Monday, which will making it easier for device owners to find the right applications for their particular smartphone or tablet. Mobile app developers can use device targeting to build multiple versions of their software so that the correct version is installed from Amazon’s Appstore for Android, regardless of the device. By allowing this, Amazon can help reduce or even eliminate any potential application fragmentation of software that works on some Kindle Fires, but not on others. Read the full story at Giga OM.

Author:

Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).