Price Is Biggest Factor for Smartphone Buyers

Smartphones

Smartphones

Forget screen size and processor speed — price makes a bigger difference than anything else for smartphone buyers, a new study suggests. In a survey released Thursday by Qualcomm — containing some questions submitted by Mashable — about 71% of survey respondents said they influenced by prices and promotions when selecting their next smartphone, compared to just 50% who use screen size as a determining factor. Battery life was at the top of the list, with 68% of respondents saying that influenced their buying decision. Read the full story at Mashable.

Author:

Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).