Study says half of Americans are unimpressed with Kindle Fire HD, more interested in iPad mini

Kindle Fire HD

Kindle Fire HD

Consumers aren’t nearly excited about Amazon’s latest tablet as they were for the original. The Kindle Fire was the first tablet aside from the iPad that saw widespread success, capturing 14% of the tablet market in its debut quarter. The Kindle Fire HD doesn’t seem to have the same effect on consumers, though. According to a study conducted by CouponCodes4U, nearly half, or 45%, of those polled are “unimpressed” with the Fire HD. In addition, 54% of respondents said they would opt for an iPad mini instead of Amazon’s tablet. Read the full story at Boy Genius Report.

Author:

Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).