Consumers aren’t nearly excited about Amazon’s latest tablet as they were for the original. The Kindle Fire was the first tablet aside from the iPad that saw widespread success, capturing 14% of the tablet market in its debut quarter. The Kindle Fire HD doesn’t seem to have the same effect on consumers, though. According to a study conducted by CouponCodes4U, nearly half, or 45%, of those polled are “unimpressed” with the Fire HD. In addition, 54% of respondents said they would opt for an iPad mini instead of Amazon’s tablet. Read the full story at Boy Genius Report.