Facebook Gifts Now Lets You Buy iTunes Credit For Friends And Recommend What They Should Purchase

iTunes

iTunes

Facebook and Apple deepened their alliance on Monday, as Facebook Gifts is starting to sell iTunes digital gift certificates. Upon purchase, Facebook users can suggest what music, video, or apps their friends should spend their $10, $15, $25, or $50 credit on. By adding one of the world’s most popular presents to its Gifts store, Facebook Gifts could boost sales and split the 30% margins with Apple. What the actual revenue split is remains a secret. We do know there’s no shipping costs for either partner to pay for, and Apple typically taxes content and app creators a 30% to be sold in iTunes. Read the full story at TechCrunch.

Author:

Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).