Black Friday was a bright day for Internet retailers, as online sales for the key shopping day surpassed $1 billion for the first time. Bargain hunters spent $1.042 billion online the day after Thanksgiving, a 26 percent increase of last year’s Black Friday, according to new figures released today by market analyst ComScore. Online shopping on Thanksgiving Day also increased, totaling $633 million in receipts, a 32 percent increase over Thanksgiving 2011. “Despite the frenzy of media coverage surrounding the importance of Black Friday in the brick-and-mortar world…” Read the full story at CNET.
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is Managing Partner at Palmer Advanced Media, a technology-focused strategic advisory practice that helps Fortune 500 companies and growth-stage companies with digital strategy, data science, marketing, branding, and business development. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. @shellypalmer or visit shellypalmer.com.
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"Shoppers spent record $1B online on Black Friday" by @ShellyPalmer
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