The iPad seems to have dominated online shopping from tablets, according to an IBM report, and in fact won out over all other devices in mobile e-commerce. Arguably, that’s because it has far more market share compared to its Android rivals, and because it offers more of a full-web experience, which is more pleasant for browsing standard online retailer sites than what a smartphone screen provides. But tablet-based shopping continues to be a less than optimal experience, and it represents a largely ignored growth area where new solutions and innovative e-commerce experiences can’t come fast enough. Read the full story at TechCrunch.
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
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"The iPad Owned Black Friday, So Let’s Start Seeing Better Shopping Experiences Designed For It" by @ShellyPalmer
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