Just as Steve Jobs originally (and dubiously) thought “Bicycle” was a good name for the original Macintosh or “MacMan” for the first iMac, the late Apple CEO almost went with the name “Freedom” for its Web browser. Former retired Apple programmer Don Melton writes on his blog that other names on the table included “Alexander” and “iBrowse,” but in the end Jobs chose “Safari.“ Melton says Jobs “started saying some names out loud — I suppose trying them out to see how they felt in his mouth and to his ears” and “Freedom” popped out of his mouth. While Melton isn’t sure who actually chose the name “Safari,” he quickly felt it was perfect for Apple’s first Web browser. “I liked the name,” writes Melton. “Really liked it. I was committed. I could imagine seeing ‘Safari’ in the Mac OS X dock.”
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is Managing Partner at Palmer Advanced Media, a technology-focused strategic advisory practice that helps Fortune 500 companies and growth-stage companies with digital strategy, data science, marketing, branding, and business development. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. @shellypalmer or visit shellypalmer.com.
Like it? Tweet it.
"Steve Jobs Originally Wanted Safari to Be Called Freedom" by @ShellyPalmer
600,000 subscribers and counting...
We write a daily newsletter featuring current events and the top stories in technology, media, marketing and entertainment.Subscribe