Facebook announced on Tuesday that its Facebook Gifts service is now available to everyone in the US, and that as part of its public rollout, the company has now enabled users to make charitable contributions to a number of non-profit partners. Users can now donate to the Robin Hood Foundation’s Hurricane Sandy relief efforts, adding to its other non-profit partners including Blue Star Families, Girls Inc. or Donor’s Choose, which helps boost support for charities that may be supporting a friend of member of the family. For those over 21, Facebook has also added a Wine gift selection, complimenting its existing Food & Drink, Home & Kitchen, Baby & Kids categories. Over the course of November, Facebook rapidly rolled out support for Gifts in its mobile apps, adding Gift buttons to every user’s profile (in the US for now) to make it easier to gift straight to a Facebook friends.
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is Managing Partner at Palmer Advanced Media, a technology-focused strategic advisory practice that helps Fortune 500 companies and growth-stage companies with digital strategy, data science, marketing, branding, and business development. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. @shellypalmer or visit shellypalmer.com.
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"Facebook Gifts Now Available to Everyone in US" by @ShellyPalmer
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