Unless you’ve been living in a hole these past twelve months, there’s a good chance you’ve used Google at least once to search for something online. With that in mind, the Internet giant has revealed some of the key search trends in 2012, in its annual report which reveals trends on a global level and, indeed, by country. The full Google’s Zeitgeist 2012 website is now live, marking its 12th annual look at all the searches that constituted what it calls the year’s ‘Zeitgeist’ – or, the spirit of the time. The top trending search term in 2012 was Whitney Houston, who died in February. Unsurprisingly, Gangnam Style featured highly in second place, while Hurricane Sandy, iPad 3, Diablo 3 and Kate Middleton made up the remaining top 5.
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is Managing Partner at Palmer Advanced Media, a technology-focused strategic advisory practice that helps Fortune 500 companies and growth-stage companies with digital strategy, data science, marketing, branding, and business development. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. @shellypalmer or visit shellypalmer.com.
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"Google in 2012: 1.2 Trillion Searches in 146 Languages" by @ShellyPalmer
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