Motorola engineers are said to be working on a “sophisticated” smartphone that will “provide more potent competition” to the iPhone, according to a report from The Wall Street Journal. Google hopes the handset, which is known internally as “X Phone,” will stand apart from existing devices, although the company is said to be running into some obstacles. The device will reportedly be equipped with a “top-notch” camera and photo software, which previous Google-branded handsets have lacked. Motorola is also said to be interested in using a bendable display and materials that would make the X Phone more durable. Some of the phone’s features were said to be draining the device’s battery life, however, and the company is also said to be having difficulties with manufacturing and supply-chain management.
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is Managing Partner at Palmer Advanced Media, a technology-focused strategic advisory practice that helps Fortune 500 companies and growth-stage companies with digital strategy, data science, marketing, branding, and business development. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. @shellypalmer or visit shellypalmer.com.
Like it? Tweet it.
"Google, Motorola are Working on an “X Phone” to Rival iPhone" by @ShellyPalmer
600,000 subscribers and counting...
We write a daily newsletter featuring current events and the top stories in technology, media, marketing and entertainment.Subscribe