AppleHERE WE GO AGAIN, GUYS. It’s barely 2013 and we can officially kick off the hysterical iPhone 6 rumoring: The Next Web talked to iOS devs who are seeing The Next New iPhone testing their apps. Now. This isn’t surprising, of course—we know there’s a new iPhone coming, and there will be a new iPhone after that, and after that, until western civilization collapses. But TNW also says iOS 7 is making an appearance in developer usage logs alongside the test hardware, which were running on IP addresses from within Apple HQ. Last year, iOS 6 didn’t start to pop up like this until a month before WWDC in June—is Apple going to drop a peek at the next giant software update earlier than usual? Or are their engineers just putting in overtime to renovate the somewhat stale mobile OS? Both? Neither? We have no clue, and neither does anyone outside of Apple.

Read the full story at Gizmodo.

Shelly Palmer

Shelly Palmer is Managing Partner at Palmer Advanced Media, a technology-focused strategic advisory practice that helps Fortune 500 companies and growth-stage companies with digital strategy, data science, marketing, branding, and business development. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. @shellypalmer or visit

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"Apple Reportedly Testing iOS 7 and iPhone 6 Now" by @ShellyPalmer