House of Cards

House of CardsThis article about “House of Cards” contains no spoilers. That notice seems necessary, since Netflix’s all-at-once release of the Kevin Spacey political thriller series last Friday has raised a thicket of questions. Chief among them: how can viewers who binged on all 13 episodes in one sitting talk about the show without ruining the season for others who might wait weeks or months to watch it? Netflix’s release strategy went against the grain of “social TV,” the catchall term for viewers who virtually watch TV together by chatting along in real time on Twitter, Facebook and other Web sites. Jenni Konner, one of the showrunners for HBO’s “Girls,” made the point this way on Twitter on Sunday night: “I don’t know how to talk to people who aren’t at least halfway through ‘House of Cards.’ ” On Tuesday she still had one episode left.

Read the full story at the New York Times.

Shelly Palmer

Shelly Palmer is Managing Partner at Palmer Advanced Media, a technology-focused strategic advisory practice that helps Fortune 500 companies and growth-stage companies with digital strategy, data science, marketing, branding, and business development. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. @shellypalmer or visit

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"House of Cards’ Full-Season Launch Redefines ‘Spoiler Alert’" by @ShellyPalmer