Another target of Marissa Mayer’s Yahoo makeover may be the company’s mobile apps, she said Tuesday while speaking at the Goldman Sachs Technology and Internet Conference, Business Insider reported. According to the report, Mayer said that Yahoo needs to cut down the number of apps from 60 to 12 to better focus on its users needs and “daily habits” of checking sports, news, stocks, and email. It’s not the first time that Mayer has mentioned focusing on users’ daily habits: During the fourth quarter earnings call she told investors that the company is focusing on about a dozen new products, which each focus on improving a different “digital daily habit.”
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on augmented intelligence and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
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"Marissa Mayer: Yahoo Needs to Cut Mobile Apps From 60 to 12" by @ShellyPalmer
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