Shelly Palmer Radio Report – February 25, 2013

Vine is one of the hottest apps in the App Store. Created by Twitter, Vine lets you create six-second looping videos you can share with your friends through on Twitter and Facebook. But Vine has become more than just a way to send videos of cats and babies to our friends. CodeComputerLove in England has created a series of eight Vine videos that tell a story about an office running out of milk. Presented in traditional comic book form on its site, the 48 second-long story features comic book thought bubbles and even samurai battles. Similarly, Oscilloscope Labs is releasing its newest film, It’s a Disaster, in six-second increments over Vine. With the film not scheduled to be released in full for another three weeks, this is a cool marketing strategy. With so many tools available to content creators, it’s simply a matter of when and where the next inventive ad campaign happens. Vine’s only a few weeks old: its possibilities are nearly endless.

Author:

Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).