No matter which wireless carrier you choose, chances are good you’re going to have a pretty high monthly data bill. But thanks to Google Chrome’s mobile browser, you can use less data each month and maybe even save a few bucks. Google has a couple of features in its browsers for Android and iOS that reduce your data consumption by up to 50 percent. Powered by Google’s servers, one feature optimizes and transcodes the images you see on websites to the WebP format, which requires fewer bytes than other, more popular photo formats, like JPEG. To enable this feature, head into the settings menu of Chrome, then select “Bandwidth.” You’ll see an option that reads “Reduce data usage.” Turn that “on” and you’re ready to go! Also in “Bandwidth” is an option for preloading webpages. Chrome lets you choose always, never, or only on Wi-Fi. To save on data, set it to either option that isn’t “Always.” Happy browsing!

About Shelly Palmer

Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is President & CEO of Palmer Advanced Media, a strategic advisory and business development practice focused at the nexus of technology, media and marketing with a special emphasis on data science and data-driven decision making. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb

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"Shelly Palmer Radio Report – March 28, 2014" by @ShellyPalmer

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