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It Pays to Globalize: Why Marketers Must Embrace Localization

It Pays to Globalize: Why Marketers Must Embrace Localization

  Driving demand, engagement and loyalty with customers around the world is more complex than ever. One thing is simple: speaking a customer’s language is the most fundamental and effective element of personalized communication. How can marketers overcome language barriers to excel at delivering all the right ...

iCloud is Now Protected by Two-Step Verification

iCloud is Now Protected by Two-Step Verification

Apple has put fixes in place to its iCloud cloud storage service that now prevent an attacker from mining data from an iOS device backup stored in the cloud by gaining access to the user’s password—at least if that user has turned on Apple’s new two-factor authentication. As we reported last week, iCloud previously ...

Sony Projects a $2.1 Billion Loss for This Fiscal Year

Sony Projects a $2.1 Billion Loss for This Fiscal Year

Sony has just revised its annual earnings forecast with the addition of a major 180 billion yen (roughly $1.7 billion) "goodwill impairment charge." This relates to Sony's Mobile Communications (MC) business, where the company says it had overestimated revenues from smartphones and tablets and has now decided to alter its ...

Logitech’s New Harmony Remotes Can Control Your Whole Smart Home

Logitech’s New Harmony Remotes Can Control Your Whole Smart Home

Harmony remotes have been an essential tool in any serious home theater setup for years now, but on Wednesday, Logitech turned its focus to home automation and controlling every room in your house. It just announced new, rebranded versions of its upper-tier remotes, which now all fall under the "Harmony Living Home" line. ...

Report: Google’s ‘Android Silver’ Program is Dead

Report: Google’s ‘Android Silver’ Program is Dead

Google's reportedly real Android Silver program is now reportedly dead. According to The Information, Google is shelving the project. Android Silver was supposed to get high-end stock Android phones into the hands of users, sort of like the Nexus program, but in a way that was more mainstream and inclusive of the rest of ...

Switching from Android to iOS? Let Apple’s Guide Help

Switching from Android to iOS? Let Apple’s Guide Help

With iOS 8 launching on Wednesday, Apple has posted a new guide on its website detailing the best way for Android switchers to move content from their old device to their new iPhone. The detailed guide includes instructions on transferring Mail, Contacts, Calendars, Photos, Videos, Music, Books, Documents, and Apps and ...

Apple Removes All Third-Party Apps With HealthKit Support from App Store

Apple Removes All Third-Party Apps With HealthKit Support from App Store

Well, iOS 8 is here and, assuming you can get through to the servers and free up enough space on your device, you’ll have a shiny, new operating system to play with. But, a last-minute hiccup has prompted Apple to remove third-party apps from its App Store that had enabled day-one HealthKit support. MyFitnessPal, which ...

Dropbox Pauses Auto-Upload Photo Feature Following iOS 8 Issue

Dropbox Pauses Auto-Upload Photo Feature Following iOS 8 Issue

Dropbox has “temporarily suspended” the auto-upload feature that syncs photos and videos in its primary iOS app, and the iOS version of its Carousel photo sharing app, following an issue with iOS 8. The company said in a blog post that it has run into problems with the latest version of iOS, which lead to some users’ ...

Indiegogo is Testing ‘Forever Funding’ Campaigns

Indiegogo is Testing ‘Forever Funding’ Campaigns

Indiegogo is expanding beyond temporary crowdfunding projects and into hosting permanent crowfunded businesses. In the next few days it plans to launch “Forever Funding”, a source close to Indiegogo confirmed to me. This will let creators raise money indefinitely rather than having to set a date for their campaign to ...

Report: Facebook’s ‘Moments’ Will Make Micro-Sharing Far Simpler

Report: Facebook’s ‘Moments’ Will Make Micro-Sharing Far Simpler

Facebook has failed repeatedly to get us to use complicated lists and privacy settings to share intimate moments with just our closest friends and family. It’s clumsy and confusing doing that with the same composer for blasting News Feed updates to everyone. But now Facebook is polishing off a new app codenamed ...