Tagged with: Twitter

Tech Giants Take a Stand Against the FCC Over Net Neutrality

Tech Giants Take a Stand Against the FCC Over Net Neutrality

A sizable coalition of technology companies has taken a stand in favor of net neutrality in the form of a letter to the Federal Communications Commission. The group, led by giants including Amazon, eBay, Facebook, Google, Microsoft, Netflix, Twitter, and Yahoo, challenges a proposal the FCC is considering that threatens net ...

Social TV: Juggernaut or Overhyped?

Social TV: Juggernaut or Overhyped?

The relationship between social media and TV is of considerable interest to media owners, agencies and brands. Twitter is investing heavily to buy social media monitoring companies, and Facebook is also seeking to bolster its claim on social engagement with TV. There’s no doubt that ‘Social TV’ has become the ...

You Can Now Shop for Amazon Products on Twitter Using #AmazonCart

You Can Now Shop for Amazon Products on Twitter Using #AmazonCart

In a partnership between Amazon and Twitter, users of both get a unique—albeit fairly specific—ability: If you spot an Amazon product link on Twitter, you can now add it to your shopping cart just by responding to the tweet with the hashtag #AmazonCart. In order for this to work, of course, you have to connect your ...

Twitter’s ‘Whisper Mode’ Could Prompt More DM Conversations

Twitter’s ‘Whisper Mode’ Could Prompt More DM Conversations

Twitter is looking to encourage more private discussions on its service. CEO Dick Costolo would like to have a “whisper mode” that allows users to take public conversations and discuss them solely with friends, according to a video interview with Bloomberg. While the social network is public-first, meaning content is ...

Twitter (Mobile) Will Now Let You Mute Other Users

Twitter (Mobile) Will Now Let You Mute Other Users

Twitter appears to be quietly rolling out a long-awaited, extra sneaky feature on its mobile app. Now, users have been reporting a new option that lets you "mute" certain users. In other words, a totally undetectable unfollow. You can already mute certain users (along with keywords and hashtags) in the Twitter-acquired ...

Twitter Plagued With a Wave of Malicious Messages

Twitter Plagued With a Wave of Malicious Messages

Twitter has been hit by an avalanche of malicious tweets that are being sent by thousands of compromised user accounts. The ongoing attack, which was about two hours old and showed no signs of abating as this post was about to go live, appeared to be linked to security breaches affecting third-party sites and apps. Early ...

Why Social TV Has the Power to Change the Media World as We Know It

Why Social TV Has the Power to Change the Media World as We Know It

Social TV is poised to become one of the most important global forces in advertising over the next 10 years because of its ability to challenge our industry’s fundamental notion of information overload. The term information overload was coined 40 years ago by media visionary Alvin Toffler. However, we tend to think of ...

Twitter Adds Mobile App Install Ads, Integrated Ad-Buying

Twitter Adds Mobile App Install Ads, Integrated Ad-Buying

It looks like Twitter is hoping to earn more ad dollars from mobile app publishers and developers. The company is announcing several new features today that Vice President of Revenue Kevin Weil described as adding up to “an easy and scalable way to drive app installs and app engagement, both on Twitter and off Twitter.” ...

Twitter Buys Long-Time Partner Gnip, a Social Data Company

Twitter Buys Long-Time Partner Gnip, a Social Data Company

After a longstanding relationship with the company, Twitter has decided to acquire Gnip, "a leading provider of social data." Numerous deals hammered out over the last few years have allowed Gnip to sell access to a realtime "firehose" of activity on Twitter and the full historical archive of public tweets. "Gnip has played ...

Study: Only 1 in 6 People Use Social Media While Watching TV

Study: Only 1 in 6 People Use Social Media While Watching TV

We see the term the "second screen" thrown around all the time, a concept that refers to the belief that the immediacy of social media across phones and tablets makes television watching a communal experience. The thinking goes that Twitter and Facebook are portals into our consumption habits, allowing us to hurl breathless ...