I help business leaders turn data into action.

I help businesses grow

I'm CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. I was named one of LinkedIn’s Top Voices in Technology and I co-host of "Think About This" on the Westwood One Podcast Network. You can see me on Fox 5 New York, where I cover tech and business, read my weekly column in Adweek, or catch my regular commentaries on CNN and CNBC.

My Blog

I write about technology, media, marketing and data science. Subscribe to my newsletter to make sure you don't miss anything.
Pandemic Math: What You Need To Know

As a follow on to this week’s “I believe in science” theme, I will ask you to do three things today. I need you to watch a short video that explains Exponential growth and epidemics, another entitled, Simulating an epidemic, and then read an advance release copy of a CDC research paper entitled, “High Contagiousness and Rapid Spread of Severe Acute Respiratory Syndrome Coronavirus 2.” It will officially be published in Volume 26, Number 7—July 2020. Continue Reading →

I Believe in Science

Recently, I have been very vocal about why I believe in science over political rhetoric. Some of you have questioned what I mean by “science.” When I say, “I believe in science,” I mean the scientific method, which, if you remember from middle school science class, is a statistically-controlled process (question, research, hypothesize, experiment, analyze, conclude, report) used to explore observations and answer questions. Continue Reading →

Setting Up Your Streaming Seder

Hosting an online Seder, or virtual Seder, or a “Streaming Seder,” as we are calling ours, takes longer to explain than it does to set up. (If you are wondering what a Seder is, you can think of it as an interactive dinner party with a script.) Here’s how to make your Streaming Seder a smashing success. Continue Reading →