I help business leaders accelerate digital transformation.

I help businesses adapt

I'm CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. I was named LinkedIn's Top Voice in Technology and I co-host "Think About This with Shelly Palmer & Ross Martin." You can see me weekly on Good Day New York, where I cover tech and business, read my column in Adweek, or catch my regular commentaries on CNN and CNBC. I am also the founder of pgx.tech, an invitation-only social network focused on business, tech, culture, and innovation.

My Blog

I write about technology, media, marketing and data science. Subscribe to my newsletter to make sure you don't miss anything.
The Creator Class & NFTs

From a financial perspective, the pandemic has hit the creator class hard. With the usual venues for live performances and exhibitions closed, artists, musicians, singers, actors, and creators of every description have been forced to fend for themselves. But something very new, and kind of amazing, has happened over the past year. The result may be the emergence of a first-time-ever, self-sufficient, profitable creator class. Continue Reading →

Blue Bubble, Green Bubble

What's in a bubble: loyalty or lock-in? That's the question Epic Games is asking in a recent court filing. Epic is arguing that because Apple won't make iMessage available on Android, they are guilty of forcing parents to buy iPhones for their kids instead of Android phones. Continue Reading →