I help business leaders accelerate digital transformation.

I help businesses adapt

I'm CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. I was named LinkedIn's Top Voice in Technology and I co-host "Think About This with Shelly Palmer & Ross Martin." You can see me weekly on Good Day New York, where I cover tech and business, read my column in Adweek, or catch my regular commentaries on CNN and CNBC. I am also the founder of pgx.tech, an invitation-only social network focused on business, tech, culture, and innovation.

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Internet Computer

Dfinity launched Internet Computer last week, and ICP, its cryptocurrency, already has a market cap of over $30 billion. This article is not about the value of owning ICP or how or why you may or may not want to trade crypto. I'm not going to offer any financial advice here. What interests me is how strongly Dfinity's vision aligns with my essay Tales from under the Merkle Tree. In the essay, I ask you to imagine a world powered by decentralized apps (Dapps), where currencies are traded on decentralized exchanges (DEXs), and people transact business on distributed ledgers (aka blockchains). I also suggested that the future I asked you to envision "is literally just months away." I was wrong. It's happening right now. Or is it? Continue Reading →

Colonial Pipeline Hackers Got Paid

You'll read a lot today about the $5 million in cryptocurrency that Colonial Pipeline paid to its ransomware hackers. You'll read a lot today about how the FBI discourages ransomware victims from paying their hackers. You'll read a lot today about how fragile and vulnerable our infrastructure is. Pay close attention, and do your best to separate out the facts from the fear-mongering. Continue Reading →

iOS 14.5 is everything Facebook feared

Facebook was quite vocal about its opposition to Apple's ATT (AppTracking Technology). The social media giant feared that its implementation in iOS 14.5 and iPadOS 14.5 would significantly damage its Facebook Audience Network business. They were right. Very, very right. Continue Reading →