Helping business leaders drive AI transformation.

We feel privileged to work with extraordinary companies, including:
Amazon
Meta
Mastercard
Abbott
Coca-Cola
Charter
Marriott
NHL

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at the Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with tech strategy & solutions.
Named LinkedIn's Top Voice in Technology, he covers tech and business for Fox 5's Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog, Think About This.
His latest book, Blockchain - Cryptocurrency, NFTs & Smart Contracts: An executive guide to the world of decentralized finance, is an Amazon #1 Bestseller.
Work with Shelly on your next project

Shelly's Blog

Shelly writes about AI, technology, media, and marketing. Subscribe to our newsletter to make sure you don't miss anything.
ChatGPT Moves Closer to Your Next Purchase
ChatGPT Moves Closer to Your Next Purchase

OpenAI announced a new visual ad format. Testing begins later this month in the U.S. with an initial group of advertisers, starting during image generation in ChatGPT. The ads will be labeled and kept separate from the image. OpenAI says advertising will not influence ChatGPT’s answers. Continue Reading →

Sand Gods and Meat Proxies
Sand Gods and Meat Proxies

AI writes the email, reads the reply, books the meeting and summarizes the call, while a human stays legally and economically responsible for all of it. We are becoming meat proxies for sand gods, and judgment is the only thing left that is scarce. Continue Reading →

Kargo Announces Karlo Ad Buying Platform
Kargo Announces Karlo Ad Buying Platform

Kargo announced the general availability of Karlo, a self-serve media-buying platform aimed at smaller advertising teams and businesses. Kargo describes it as an agentic tool that will help set up, run, and adjust advertising campaigns. Continue Reading →

More blog posts