Despite becoming ubiquitous with Internet use, Twitter continues to find itself not nearly as profitable as its online counterparts. Instead of rushing towards an initial public offering, the company is pursuing a new round of private investing that could value Twitter at nearly $7 billion. Twitter continues to work on ways to monetize its service and is on track to triple its ad revenue since last year. Read the full article at WSJ.com
Shelly Palmer is a business advisor and technology consultant. He helps Fortune 500 companies with digital transformation, media and marketing. Named LinkedIn's Top Voice in Technology, he is the co-host of "Think About This with Shelly Palmer & Ross Martin" on the Westwood One Podcast Network. He covers tech and business for Good Day New York, writes a weekly column for Adweek, is a regular commentator on CNN and CNBC, and writes a popular daily business blog. Follow @shellypalmer or visit shellypalmer.com.
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