It’s a lonely, disappointed, and sometimes all too familiar feeling for a pickup baller: Shoes laced tight, jump-shot warmed up, game-face on … but just empty blacktop and not another player in sight. The app InfiniteHoops, however, wants to make sure you never have to live through such trauma again. Originally launched as a barebones $0.99 iPhone app last year, a revamped and free version of InfiniteHoops hit iTunes Tuesday morning (if the App Store were the NBA, you might say it’s a candidate for the Most Improved Player award). Read the full story at Mashable.

About Shelly Palmer

Named LinkedIn’s #1 Voice in Technology for 2017, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit or subscribe to our daily email

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"Find a Pickup Basketball Game Anywhere With This App" by @ShellyPalmer

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