A global telecommunications company needed to accelerate its corporate development efforts.
Client Challenges
Our client’s corporate development team wanted to understand emerging investment trends, identify potential companies to partner with, and share its strategy and investment initiatives with the startup and venture capital community.
The Palmer Group Solution
- Create an ongoing series of bespoke events at corporate HQs as well as at industry gatherings and trade shows.
- Create media outreach and a digital platform for community-building
- Carefully curate the themes, content and story arc of each event to match our client’s strategic initiatives and business goals.
Impact
In the first 24 months of the program 35 deals were evaluated and several investments were made. The company enjoys an ever-increasing deal flow and is now considered accessible and approachable by startups and VCs alike.