Advertising & Marketing

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Welcome to day five of the "Elon Channel," where it's "All Elon, All The Time." After taking over as Chief Twit (his words, not mine), Elon wrote, "Twitter obviously cannot become a free-for-all hellscape, where anything can be said with no consequences." He followed that with, "Twitter aspires to be the most respected advertising platform in the world." I won't pretend to guess what Elon was thinking when he wrote these words, but his actions betray any hope of Twitter regaining the trust of major advertisers. Continue Reading →

What Twitter Sells

Elon Musk
Elon Musk recently wrote, "Twitter obviously cannot become a free-for-all hellscape, where anything can be said with no consequences," he followed with, "Twitter aspires to be the most respected advertising platform in the world." Twitter cannot serve two masters. So, which will it be, "a free-for-all hellscape," or "the most respected advertising platform in the world." Continue Reading →

The Bird is Freed

On October 27, 2022 at 11:49 p.m. ET, @elonmusk tweeted, "the bird is freed." I'm wondering if he meant "fried." Elon is out about $44 billion (a substantial portion of which is his own money) and the freshly fired executive team is up approximately $88 million. It's no fun being fired, even by Elon, but the windfall of cash may ease their pain. Continue Reading →
In an interview at The Wall Street Journal’s Tech Live event, Disney CEO Bob Chapek said the company is working on a way to tailor experiences based on how you interact with its physical and digital offerings: “When you’re in a park, we should know what your viewing habits are on Disney Plus.” Continue Reading →

Hyper-Fashion Forward

CALA, a company that calls itself the world's first fashion and lifestyle operating system, announced it is using the DALL-E API to empower users to generate new visual design ideas from natural text descriptions or uploaded reference images. Continue Reading →

Password Sharing is Caring

Sharing is caring… unless you're a Netflix subscriber. In that case, the streaming giant wants you to pay for your own account. However, in a move that is actually far more interesting than its crackdown on password sharing, Netflix will let users transport their profiles from the account they share to a new (paid) account. Continue Reading →

SCOTUS “Fair Use” Fears

Andy Warhol Foundation v. Goldsmith
Today in the SCOTUS blog: Andy Warhol Foundation v. Goldsmith. This is a case that everyone in the media business should be highly focused on. The decision (either way) will affect every creator, every publisher, and possibly every platform as well. Continue Reading →

Ghosts in the Tesla

Elon Musk showed off a prototype of a bipedal humanoid robot at Tesla AI Day. Known as the Tesla Bot or Optimus, the “rough development robot” walked around and waved its hands in the air. While admitting that developing a humanoid robot was not precisely in line with Tesla’s mission of accelerating the world’s transition to sustainable energy, Musk said Optimus expands the Tesla mission to “making the future awesome.” Continue Reading →

Deepfakeout

Bruce Willis sold the rights to his deepfake self to a firm called Deepcake. From now on, when you want a de-aged version of Bruce to appear in your project, they are the people to see. Continue Reading →

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