Advertising & Marketing

Best Buy shares fall after second-quarter sales miss and looming tariffs on core products weigh on stock

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CNBC is reporting, “Best Buy shares fell 6.5% after its second-quarter revenue and same-store sales growth missed analysts’ expectations and upcoming tariffs on the company’s core products weigh on the stock.” Let’s do a poll. Who has purchased anything at Best Buy (or any other brick & mortar electronics store) in the past 12 months? You got your smartphone from the carrier or DTC from the manufacturer. You bought any accessories you needed online. Unless you were in dire need of printer ink or a charging cable or needed a gift that minute, you had no reason to walk into a store. But enough about me… what about you?

DeepNudes

Deepfakes 2.0: The Sequel Is Even Scarier

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For about 200,000 years, we have relied on our eyes and ears to separate truth from lies and fact from fiction. Even if we ignore the rise of fake news, technology is on the verge of making it impossible to know if what we are seeing and hearing is real or fake. Here’s a roundup of what’s new, what’s next, and what you can expect in time for the 2020 election.

Instagram got us hooked on likes. What happens when they're gone?

Instagram got us hooked on likes. What happens when they’re gone?

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One of my very favorite Facebook executives is famous for saying, "Likes are not a business outcome." This is absolutely true. But likes are more addictive than oatmeal raisin cookies or soft pretzels or peanut butter toffee ice cream or, well... you get it. Likes are addictive. So, what would happen if Instagram made them go away? Wait. What? Yes, Instagram is experimenting with the idea. IMHO, this would shift the balance of social media power in a very positive way.

Emotion Detection

Facial Recognition Knows How You Feel

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Amazon says its Rekognition facial recognition software can now identify fear and seven other emotions including, happy, sad, angry, surprised, disgusted, calm and confused. What Amazon is not telling you is that facial recognition when combined with other data will be able, in short order, to take a pretty good guess about lying, cheating, jealousy, and other emotions that you do your best to hide with your "poker face." Lie detectors are so last century.

Why You Think Your Devices Are Listening to You

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At a dinner party the other night, a very accomplished business person told a story about how he and his wife were certain that their devices were listening to their conversations. “I was talking to my wife about a pair of designer shoes that she wanted to purchase, and not 10 minutes later while she was doing some online research for work, she saw an ad for that exact pair of shoes. She hadn’t searched for the shoes; the ad just appeared. Clearly, our computers or our phones are listening.” Some people nodded in agreement, and others began to chime in.

Shelly Palmer on Fox 5

Siri is Listening to You. Should You Care?

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Apple contractors are listening to snippets of private conversations though Siri. Should you worry? Shelly Palmer speaks with Sukanya Krishnan and Kerry Drew about it on Fox 5 New York's Good Day Wake Up. Original Airdate: July 30, 2019

Facebook Libra Partners

What Libra May Mean for Facebook and Everyone

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If Libra and Calibra are successful, Facebook will have control of information (Facebook, WhatsApp, and Instagram), weaponized information (a virtual military), and currency (Libra). I’m pretty sure that makes Facebook the largest government on earth.

Hi-Res Audio

Hi-Res Audio: A Solution in Search of a Problem

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According to the Recording Industry Association of America (RIAA), about 75 percent of the recorded music industry’s revenue comes from streaming. Bandwidth keeps getting cheaper and faster. Hardware and software continue to improve at an exponential pace. Surely there is pent-up demand for high resolution audio (hi-res audio). After all, doesn’t everyone want the “best sounding” audio?