CES 2017 Tech Briefing & Floor Tour FAQs

Here is a list of ShellyPalmer CES® Tour FAQs (Frequently Asked Questions). Should you need more information, please contact cestours@shellypalmer.com or call +1 212-532-3880

Why should I choose a ShellyPalmer CES Tour?

Since 1996, thousands of c-suite executives, marketers, media buyers, brand managers, policy makers, and engineers maximized their time at the show by taking one of our tours, or participating in one of our breakfasts, cocktail parties or dinners. Re/code dubbed Shelly Palmer “the King of CES Tour Guides.” Back to top.

Who is Shelly Palmer?

Shelly Palmer is CEO at The Palmer Group, a technology focused strategic advisory practice. He is a trusted strategic advisor to the C-Suite of leading digital media, content, broadcasting and technology firms and a key driver of market, technology and strategic direction, as well as acquisition strategies, for his clients. You may also know him as Fox 5 New York’s on-air tech expert, his commentary on CNN and CNBC or from his books. You can read his full bio here. Back to top.

Who leads ShellyPalmer tours?

Our Trendspotting Tours are led by an exceptional group of senior industry advisors. We believe that the ShellyPalmer tour guides are best in the business. Please click here to meet the Shelly Palmer CES Tour Guide Team. Back to top.

Who plans the ShellyPalmer CES Tours?

ShellyPalmer tours at CES are created by Shelly Palmer, CEO, The Palmer Group and Jim Turner, EVP Advisory Services & Solutions, The Palmer Group with support from our subject matter experts panel and a team of technology analysts. Back to top.

How do you choose products and services for inclusion in a ShellyPalmer CES Tour?

We choose products and services based on relevance, engineering, design, function, value, price, potential popularity, potential to augment, enhance or change consumer behavior, usefulness and market leadership. We are not compensated for featuring any exhibit or product on our tours. Products and services must meet our stated criteria for inclusion. Back to top.

How can I get my product or service included in a ShellyPalmer CES Tour?

If you are interested in having your exhibit featured in one of our 2017 CES VIP Floor Tours or having your products or services included in our 2017 CE Trend report, please click here.

If your products or services are selected, a representative from our CES Team will contact you. There is no cost for this service. If your information has a PR embargo or requires an NDA, please email your requirements to: info@shellypalmer.com

Please note: Submitting your information does not in any way obligate us to include your exhibit in any of our CES material or tours. Back to top.

Our Opinion, That’s a Fact!

All opinions expressed on our tours are solely those of our tour guides and do not necessarily reflect the opinions of The Palmer Group, and may have been previously disseminated by Shelly Palmer on television, radio, internet or another medium. Our opinions are based upon information we consider reliable, but neither The Palmer Group nor its affiliates and/or subsidiaries warrant its completeness or accuracy, and it should not be relied upon as such. Shelly Palmer, our tour guides and/or subsidiaries or affiliates are not under any obligation to update or correct any information provided. Shelly Palmer’s statements and opinions and those of our tour guides are subject to change without notice. No part of our compensation is related to the specific opinions expressed. Back to top.

How long has the ShellyPalmer team been doing tours?

ShellyPalmer has been curating floor tours and Executive Experiences at the CES (the Consumer Electronics Show) since 1996.

Each year thousands of global c-suite executives, marketers, media buyers, brand managers, policy makers, government officials, technologists and thought leaders maximized their time at the show by taking one of our tours, or participating in one of our breakfasts, cocktail parties or dinners.

We offer deep-knowledge subject matter expertise and strategic counsel to brands, media, advertising, entertainment and technology companies with a special emphasis on digital media, social media and empowered consumers. Back to top.

Are translators available?

Our Tech Briefing and Tours are offered in English. If you are in need of translation services, CES has contracted with two interpretation vendors to assist you at the show. Learn more:

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Why should I take a tour at CES?

CES is big and crowded. There is an overwhelming amount of information to sort through and an exceptionally large geographic footprint. Our tours make CES smaller and more manageable. The ShellyPalmer CES Tech Briefings & Floor Tours have been created to help you maximize your time at CES. Back to top.

Who produces the tours?

Our Tech Briefings & Floor Tours are produced by the Consumer Technology Association (CTA) in partnership with Shelly Palmer™. Back to top.

What will I experience on the tour?

Our friendly and knowledgeable guides will escort attendees on a ~1 ½- walking tour of the either Tech East or Tech West. Our most popular tech briefing & floor tour is a combines best of both Tech East and Tech West in a ~3-hour experience (Private transportation between venues is included.)

  • Tech East Tours (Las Vegas Convention Center) will showcase innovative technology from today’s top categories (North Hall, Central Hall, and South Hall and LVH)
  • Tech West Tours (Sands) will feature companies and innovations shaping the future. 

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What tours do you offer?

Trendspotting Tour: You will be guided through the best of Tech East or Tech West by a ShellyPalmer™ subject matter expert who specializes in digital transformation at the nexus of technology, media, entertainment and marketing. This interactive walking tour is perfect for executives and professionals who want deep insights into consumer behavior and industry trends. Our subject matter experts will help you identify and understand key technologies and services, differentiate offerings, and create action items and strategic takeaways from the show.

Trendspotting Tech East + Tech West: Guided by a ShellyPalmer™ subject matter expert who specializes in digital transformation at the nexus of technology, media, entertainment and marketing. You will see the best CES has to offer in both venues in one three hour tour. Trendspotting Tour East & West will start in Tech East and finish in Tech West. Transportation is included. Back to top.

How long are the Floor Tours?

Single venue tours are ~1 ½ hours. Tech East + Tech West combo tours are ~3-hours. Back to top.

How do I sign up for a CES Floor Tour?

Tours are available online at the CES website (CES.Tech) or at shellypalmer.com or at one of the ShellyPalmer CES Tech Briefing & Floor Tour Booths. Booths are located in Tech East: South Hall Lobby 1 at the LVCC and Tech West: Upper Lobby, Exhibit Hall A at the Sands.

What is the cost of a CES Floor Tour?

  • Trendspotting Floor Tour (One venue, East or West ~1 ½-hours): $995 per person
  • Trendspotting Tech East + Tech West (~3-hour): $1,495 per person (Private transportation between venues is included.)

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What do the CES Floor Tours Include?

  • Small Groups led by Expert Tour Guides
  • Wireless Headsets so you won’t miss a word

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Who can I contact for more information?

cestours@shellypalmer.com or call +1 212-532-3880. Back to top.