Recent comments by Netflix spokesman Steve Swasey suggest that Netflix will be aggressively expanding to an international consumer base. They have already expanded to Canada and expect positive results from the move one year from the program’s start. Despite Canadian success, Netflix may have a hard time convincing consumers in Europe to switch from Lovefilm, a similar service currently dominating their streaming market. Read the full article at CNet.com
Netflix Going International in 2011
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).