New research at the University of Chicago finds that Google search trends are good indicators for tracking infectious disease. Search volume for the terms MRSA and staph from 2004-2008 follow nearly identical patterns to the rate of infection. The same type of trend tracking is also successful in the spread of influenza. Read the full article at Wired.com
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.
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