Shelly Palmer Radio Report – August 21, 2012

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A leaked memo from Hulu suggests that big changes are coming from the streaming content provider.  Three networks and an investment firm currently own Hulu. The memo suggests that the networks may buy out the fourth partner, giving them full control over the service, which could affect what kind of content is available.  Here are a few things that might change: ABC and Fox shows would no longer show up on Hulu before other third party streaming sites, like they do now. ABC and Fox also want to be able to stop some of their content from appearing on Hulu to “differentiate their own sites.” So when you click a link to an ABC or Fox show on Hulu, you’ll be taken to the network’s website, rather than staying in the Hulu player. Fox also wants to boost the number of ads in its videos to as many as four per commercial break.  That’s almost as much as tv on tv!

Author:

Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).