If it looks like lots of Facebook pages are shedding fans, it’s because they are. But, then again, they aren’t. Facebook has begun a purge of fake accounts and “Likes” as part of a set of site improvements announced last month. The result has been lower numbers on fan pages, including some of the site’s most popular ones, but no actual loss of real followers. On August 31, Facebook announced plans for improvements to its “site integrity systems.” That, according to a blog post, included increased automated efforts to sniff out and delete fake accounts or Likes that had been illicitly sold or gained by otherwise shady means. Read the full story at CNN.
Facebook cracking down on fake ‘Likes’
Author: Shelly Palmer
Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).